The starting point in Wallenius’ project Only Last Spring I Started Wearing Pink is the complexity of the color pink in Western society. Almost everyone has an opinion about pink while other colors remain more neutral to us. Pink can be both seductive and childish, erotic and girly – sometimes even polite. It can also be a kind of statement about the essence of traditional femininity and the madonna-whore complex. This project consists of a publication, a photo series, a sculpture and a performance.