Duckface, ice bucket challenge, grumpy cat, mukbangs: online memes and hypes pass by in rapid succession. 21-year-old Jonas Van der Haegen compiled what he calls ‘an ode to the white trash culture’. 'The internet belongs to everyone, it is a place where you can create your own world and set your own rules.’
Fuck My Life
‘The internet belongs to everyone, it is a place where you can create your own world and set your own rules’, says Jonas Van der Haegen (Belgium, 1996). He made the compilation video Fuck My Life, which he describes as ‘a film of a 21 year old “faggot” who has no life besides Netflix, Youtube and porn’. He collected his favorite makeup tutorials, National Geographic videos, video game reviews and videos of people who eat huge mountains of food (so-called ‘mukbangs’). He describes it as an ‘ode to the white trash culture’ edited into an ‘in your face installation’, ‘a LSD trip’, ‘a total experience’.
Van der Haegen is a millennial who grew up with Twitter, Youtube and Instagram and is a fervent user of these social media platforms. Hypes like the duckface, the ice bucket challenge and the grumpy cat-memes follow each other in rapid succession. Van der Haegen is influenced by the speed and superficiality of the internet. ‘I get bored quickly and my moods change fast. An online image exists for five seconds on average and then disappears. My generation is trained to act faster and more banal.’ But do not expect a criticism of the effect of internet on our lives, above all he wants to create a contemporary experience. We can decide for ourselves what we think of the content.